So. Prince, and…

I am not an expert on Prince. I do not own the purple disk of Purple Rain; I cannot sing every word of every B side. I have not analyzed the Purple One’s sexuality (except to rejoice that there was clearly enough of it for everyone) and have no insight into how or why he died. But last night at 4 a.m. in a club in Brooklyn, swaying to the final track in a five hour tribute set played by a D.J. who sang and cried and played air guitar the whole time, I was one of the grateful ones. Grateful for a man who stood in his truth and gave us permission to see our own.

I am not the first (not even in the top hundred) to observe that the power of Prince is that he showed us we could be and feel and want and do things that we didn’t know were possible, and that we could be bigger and more beautiful, more entirely ourselves, while doing it. It is a profound gift, but isn’t that what art is all about? The artist offers a vision of the world that comes from deep within, and the audience experiences themselves anew through that vision.

So what do Prince and my atypical clubbing have to do with writing? Nothing, really. But as a faculty member of the MFA in Creative Writing at Goddard College, my colleagues and I have been thinking about art, impact and transcendence, and so we have introduced a new slogan to try to capture who we are: Right for you. Write for the World. And in a moment when so many of us are re-experiencing the power of artistic connection in its sudden absence, it strikes me that it’s a lot like the way Prince chose to create.

Right for you. You decide why you come to Goddard, what you want to study, what you want to achieve, how you want to grow, and what you will walk away with. You know what you need (surely Prince said that), and Goddard is all about helping you get it. It’s more than creating your own study plan, picking your own books to read; it’s about letting the voice and stylistic choices of your project be your own. Goddard writers don’t graduate with a certain signature sound because we would rather play our own (thousands of) instruments. It worked for Prince, who said he refused his first record deal at age 15 because he could not produce himself. His highest trending quote on the Internet at the moment? A reminder that no one else can dictate who you are.

As writers, your uniqueness is also your power. Your experiences, your vision, your urgency, your empathy all combine to create a story that only you can bring to life. And that’s a very good thing when you consider that about one million books are published in the US alone every year. The story of you (which is, beneath all the layers, what even our most commercial or seemingly objective stories are) will attract others who didn’t know there was anyone else out there who shared their thoughts, imagination and experiences. Being true to yourself means resonating more precisely and deeply with your audience. Right for you translates into right for them.

Write for the World. We can spend years on our books, plays, movies, poetry collections. Whether a passionate essay on climate change or a young adult sci-fi thriller, we want to excite, entertain, motivate, and break as many hearts as possible. So writing for the world means finding your audience, and having the craft and skill to reach out and touch them in precisely the way you imagine, even if no one has ever done it that way, or some people aren’t into trench coats and underwear (though really, who wouldn’t be?).

Write for the World also suggests social consciousness: a responsibility to freedom, culture, equality, environment… Goddard’s mission is a radical one: one of human-centered, creative growth that comes out of, reflects, and responds to culture. Many students come to Goddard because of their interest in social justice and their personal politics, and for them, “write for the world’’ is a clarion call. “I am your conscious. I am love,” Prince sang. Shouldn’t the word be conscience, some might ask, defaulting to that moral assumption of right and wrong? But writing to protect and preserve and celebrate the world requires conscious awareness; as my son would say, “being woke.” Which is something else you can get at Goddard, but only if it’s right for you.

Let me know what you think of our slogan.